New Campaign Highlights Health Benefits of Companion Animals

In a time when stress and loneliness are hitting record highs, a new initiative reminds us that companion animals can help us live healthier, more connected lives.

In February, the Human Animal Bond Research Institute (HABRI) unveiled “The Real Reason for Pets,” a national campaign that celebrates the health benefits of companion animals. The campaign links decades of scientific research with the everyday moments that make life with dogs, cats, and other animals meaningful.

“We start with research that shows the measurable mental, physical and social health benefits of the human-animal bond,” says Steven Feldman, President of HABRI. “Then we add in the small, intangible, everyday moments that become the real reasons for welcoming pets into our lives.”

Research shows that companion animals improve mental health, reduce stress, support cardiovascular health, and decrease loneliness.

“But statistics alone don’t always explain why people open their homes to pets,” says Feldman. “It’s the greeting at the door, the quiet purr, the head resting on a knee after a long day, or the joyful sprint across the living room. The Real Reason for Pets celebrates both the measurable and immeasurable impact of pets in our lives.”

The World Pet Association and the American Pet Products Association backed the campaign with donations. It launched nationwide with digital and social content and a call for animal parents to share their stories using #RealReasonForPets.

Visit realreasonforpets.com to explore the science and discover personal stories. Access resources that support informed, inclusive animal guardianship. And follow @realreasonforpets on Instagram to join the conversation.

Animal Wellness

Animal Wellness, North America’s leading natural health and lifestyle magazine for dogs and cats, reaches over one million readers annually. It features articles by top experts covering diet, health, training, fitness, and emotional wellbeing.